Key drivers of the subscription economy
The subscription economy market is growing. And along with the growth of the volume of digital data processed and stored by applications on a subscription, the interest in security and privacy issues is growing. Anna Pashkevich, CEO of Partnership Network, the operator of the Gazprom Bonus multi-brand subscription, discusses that and the key drivers of the industry, the target audience – just to name a few.
The subscription economy market is growing. And along with the growth of the volume of digital data processed and stored by applications on a subscription, the interest in security and privacy issues is growing. Anna Pashkevich, CEO of Partnership Network, the operator of the Gazprom Bonus multi-brand subscription, discusses that and the key drivers of the industry, the target audience – just to name a few.Journal: PLUS №9 (317), 2024
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Read in this issue:
- How are the payment business and cash circulation doing in 2024? Summarizing the September PLUS-Forum: even more popular, even more relevant!
- What did the September PLUS-Forum 2024 show? From the legalization of mining and cryptocurrencies to the fundamental necessity for cash
- The goals and objectives of banking amid digital business
- Our readers speak!
- Decentralization of financial systems as a way to resist external restrictions. We give an assessment thereof together with Sber
- Key drivers of the subscription economy
- Prepaid card import substitution from Russian Standard Bank
- Artificial Intelligence in mobile payments. Dynamic transformation of transactions
- How to avoid becoming a victim of fraudsters. Behavioral economics and financial culture
- Assessment of the accuracy of biometric acquiring systems
- Growth and decline in the banking sector of Uzbekistan
- The PLUS Galaxy Award Almaty becomes an annual event!
- International PLUS-Forum “Digital Kazakhstan”: meet the speakers and sponsors!